Tuesday 4 November 2014

Organic Food Snobs McLovin' It!

It appears branding is all in the eye of the beholder. Two guys decided to put this to the test - and by test i mean taste test. The duo sliced and diced McDonalds burgers to give on a platter to wouldbe connoisseurs to determine what they thought about this "organic delight."

"The experts cut up regular fish fillet burgers, chicken burgers and other meals into small slithers to be served on a plateau. A muffin was enhanced with the delicacy of BBQ sauce. One expert even claimed his sliver of a fish burger “Tastes like cod… rolls around the tongue nicely, if it were wine I’d say it’s fine.”

Possibly the best reactions were when supposed experts were asked to compare their delicacy to the unrefined taste of McDonalds. One connoisseur said “It definitely tastes a lot better, and the fact that it’s organic is definitely a good thing. The taste is a lot richer.” Another connoisseur applauded how pure the food tasted when compared to salty McDonald’s meals.

Cedrique stated at the end that he learned “If you tell people something is organic, they will automatically believe it is organic!” Although the issue runs a little deeper than that. McDonalds has tried selling it’s meals and burgers as sourced from organic ingredients however people are skeptical."

Information sliced, diced and served on a platter from Online Brands